Google Maps is one of the most convenient features on any smartphone. When people are in a new place or are looking for a nearby business, oftentimes Google Maps is the first place they go. Google Maps provides the user with the ability to filter for types of businesses and see the top results that are close to them. As a result, many people are making their choice of where to go based on the results that populate their Google Maps search. The opportunity to connect with customers through Google Maps is practical and cutting-edge.
Imagine that you had never been to Corvallis, OR before and you were looking for a coffee shop that was in the area close to your location. An easy way that you could find one would be by searching “coffee shop near me” on Google. What you may not realize is that there are specific algorithms that determine what Google Maps shows at the top of the results, besides simply proximity. This is where our talented marketing team comes in. They make sure that when people are searching for businesses like yours, they find you right near the top. It is a crucial component to standing out in a digital landscape, and you might be surprised by how much business you are leaving on the table without a Google Maps strategy.
Are you looking for an opportunity to build on the way your Corvallis, OR business finds new sales leads? It may already be top of mind for you to leverage digital marketing in any way you can to guarantee that people are finding and using your business. If that is the case, then Brand Authority Marketing can provide you with the practical strategies to meet your goals. One innovative way we help our clients is by boosting their presence on Google Maps.
While there is overlap between Google and Google Maps, there are distinct differences in the algorithms and how you must work with them to see results. However, with the expertise that our marketers bring to the table, we can make sure that when people are searching for businesses like yours through Google Maps they will be able to find you easily and see you positioned as a reputable brand.
It is as simple as going where the people are. People use Google Maps to search for a multitude of services at varying points of their journey to conversion. If you can make sure that your business is easily seen and has a top result on Google Maps, you will increase your relevance and reputation. This in turn will drive more high-quality leads and ready-to-purchase customers to your business.